ABOUT ROWDY

In it for Everyone

The ROWDY Mermaid is so much more than a fitness studio. It’s a place to glow up, be your best self, and truly shine with the support of our talented team.

We’re all about bringing the energy and having fun while pushing you to your max.

How It Started

Amelia grew up in the water. Four years an NCAA All-American swimmer. Years after that spent teaching kids to move their bodies and believe in what those bodies could do. She knew what it felt like to be strong. She also knew what it felt like to walk into a gym and feel like you didn't belong there.

She started The ROWDY Mermaid in 2024 after noticing there was a lack of genuine and unique fitness studios on The Jersey Shore. Amelia wanted to create a space for the girls who were deemed “too much,” the individuals who may be intimidated by get back into fitness, or those who were yearning for a community who yould accept them for exactly who they are.

The name says the rest. Mermaid because the ocean raised her. ROWDY because quiet was never going to cut it. This studio was built to be loud, sweaty, and completely unbothered by what fitness is "supposed" to look like.

What started as one woman and a heat lamp turned into a crew. A community. A place on Main Street in Belmar where people show up as they are and leave stronger than they walked in.

Abs of a fit woman laying on the floor in a matching black workout set

What Makes The ROWDY Mermaid Different?

The ROWDY Mermaid is Belmar, New Jersey’s only infrared fitness studio, and we’re changing the way you move. Infrared heat works with your body to boost circulation, reduce inflammation, speed recovery, and detox naturally. Every workout feels powerful, clean, and energizing.

What makes us the best fitness studio on The Jersey Shore is more than the heat. Our instructors bring the fire, our community lifts you up, and every class is designed to build strength, confidence, and lasting results.

This is fitness that transforms body and mind. This is The ROWDY Mermaid.

Stay rowdy. Stay strong. See you in the heat.

Our Community, Our Biggest Flex

  • ROWDY is more than a workout studio, it’s a place where I have built physical and emotional strength and cultivated lifelong friendships. So often do workout studios perpetuate a certain look in both their instructors and their patrons. I want to work out at a place that welcomes all types of bodies and people and is free of judgement. At ROWDY, everyone is welcome, and their inclusive environment is what matters most to me. Pushing people to their limits and showing them what they are capable of is what owner Amelia is most passionate about. Her love of fitness and humorous personality is infectious. I look forward to my classes every week and I am so happy to be a part of the community.

    Samantha K.

  • I attended a Hot Sculpt class at The ROWDY Mermaid and it was absolutely amazing! The instructors brought such high energy and made the class both fun and challenging. Their instruction was top-tier, and their vibe was contagious. Even with a two-hour drive, it was 100% worth it. I’ll definitely be coming back and I highly recommend it to anyone looking for an energizing and uplifting workout experience!

    Ashlee D.

  • This women-owned fitness studio is truly one of a kind. The atmosphere is empowering, welcoming, and full of positive energy. The classes are challenging but fun, and the instructors are incredibly knowledgeable and motivating. You can tell they truly care about helping each person reach their fitness goals. The studio itself is beautiful, clean, and well-maintained. Whether you’re a fitness newbie or an experienced athlete, The ROWDY Mermaid is the perfect place to get stronger, both physically and mentally.

    Lexi S.

Step Into the Heat

Recovery is where the real growth happens. Our infrared sauna helps your body repair faster, reduce soreness, and reset your mind after every workout. It’s your time to breathe, slow down, and give your body the care it deserves.

Book a single 30-minute session or grab a session pack on Mindbody to make sauna recovery part of your weekly routine. Your body will thank you, your mind will clear, and you’ll feel ready to take on whatever’s next.

Meet the Crew

A woman with sandy hands and hair, laughing with her head tilted back and hands touching her face, sitting on a beach.
A woman with long hair wearing a bikini, smiling at the beach.
A shirtless man wearing a baseball cap leans on a wooden fence, looking toward the camera with a serious expression.
A woman standing near a window with a city view, holding a potted plant, wearing a black tank top and silver jewelry, with her hair slicked back.
Woman in a bikini at the beach holding up three round objects towards the camera.
A woman in athletic clothing and a cap standing indoors next to a garage door, holding a dumbbell in her right hand, with sunlight and shadows cast through windows.
A woman with long hair in athletic wear, kneeling on a yoga mat indoors, with plants and a woven basket in the background.
A woman with tattoos on her arms and back, wearing a black sleeveless top and a white baseball cap, smiling and looking over her shoulder outdoors in a park with trees and rocks.
Black and white photo of a woman with long wavy hair wearing a sports bra and a cap outdoors.
Black and white photo of a smiling female athlete wearing a Delaware volleyball jersey with the number 3.

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